Wellbeing Animals Guernsey (WAG) is a charity set up to provide animal assisted therapeutic support to people of all ages and in a variety of situations. Through the charity's network of individuals and their fabulous dogs or other pets, patients in hospital, people at day centres, residents in care homes or lonely people in their own home can all enjoy a visit from therapy animals.
Research has shown that just stroking a friendly and kind dog can bring feelings of comfort, and can reduce stress levels or anxiety. Often they can improve the quality of life for dementia sufferers, sometimes triggering long suppressed emotions or memories.
WAG therapy dogs help people of all ages and in many different situations, all as part of a holistic approach to health and wellbeing.
We were asked to design a new website for the charity to demonstrate what they have to offer plus a flyer to further promote the charity's activities and aims. As our name suggests, we are a team of animal lovers (not that we're suggesting that we take a donkey into the PEH anytime soon) so we were delighted to be involved with this project.
We went with the accent colour of the charity logo - bright green - which we used extensively throughout the site for headings, links, text box background and other site elements.
Whilst not trivialising the amazing work these volunteers do, we also wanted to introduce a degree of 'fun'. We achieved this both through some of the 'dog-perspective' text, and also through some design features most notably the sponsors' very own kennel club.
We are very pleased that Donkeylogic has supported the work that WAG does for the people of Guernsey.